SACTO VIDEO TRAVELS THE WORLD

SACTO VIDEO TRAVELS THE WORLD

Ligon Media had the opportunity to work with the Sacramento Area Commerce & Trade Organization (SACTO) to create their “Salute to Industry” video. The video, which was shown on March 19, 2014 at the Salute to New Industry and Business Outlook Luncheon with more than 700 attendees (as well as the VIP reception the evening before), featured representative of some of SACTO’s most prestigious member companies. The video, which can be seen below, also has been traveling with SACTO representatives as they travel to other countries to tout the business advantages of the Sacramento...

PHOTOGRAPHY: SHOULD YOU USE A FLASH OUTSIDE? YES.

This might be one of those personal preference things, but I like to use a flash even when I’m taking photographs outside in broad daylight.  The reason is twofold:  First, it fills in unflattering / harsh shadows caused by the sun; and second, it really brings out the eyes.  Last March I spoke with students at DDSO (Developmental Disabilities Service Organization) and I took two real quick photographs to show them the difference in the eyes. As you can see from this example (click for larger photo), the flash nicely brings out the eyes.  It fills in the shadows caused by the brow and nose, while also adding a beautiful catch light that I really think helps to make a picture pop. To see some none quick snapshot photographs of Eliza (the eyes above), see my headshot gallery and model...

LIGON MEDIA MAKES COMMERCIALS

A few years back, we assembled a bunch of great Sacramento area actors and produced a web commercial for Ligon Media.  For those of you who have watched our reel, it is the opening sequence.  I thought I’d put a standalone version of the spot here, for you to enjoy (:15).  We call the spot “Thump” and it may be the most painful experience these actors have ever had to experience on the...

TRADESHOW BANNER

We picked up the tradeshow banner for JefBar Software Services from the sign company today.  We’re very happy with it (and so was the client).  Although it did prove difficult to take this photo in the store with all the glare.  But we persevered....

VALERIE V SINGS AT ELLIOTT FOUTS GALLERY

Sacramento Jazz singer Valerie V recently sang at a reception at Elliott Fouts Art Gallery in midtown Sacramento. She asked us if we could record a few of her songs before the crowds got too large. We were happy to oblige. We even created a YouTube page for Valerie and posted the songs to it. To check out local Jazz singer Valerie V, visit her YouTube...

URBAN LAND INSTITUTE TAPS LIGON MEDIA FOR TRIBUTE VIDEO

Back in August, we met with Mary Sater from the Urban Land Institute Sacramento to create a tribute video for legendary Sacramento attorney Joe Coomes, the recipient of the ULI Lifetime Achievement Honor (to be forever renamed after Joe).  The video features five colleagues who have worked with Joe telling stories about him, how they met and his propensity to read books on advanced physics.  It was all shot against a black backdrop.  ...