Articles
OUTDOOR PHOTOGRAPHY – NOT JUST ABOUT SUNSETS
Every now and again, I like to get out of the office or the studio and frolic in the beautiful Sacramento sunshine. Usually I bring a camera along (and a model or client) for some beautiful photography. I don’t always trek to a beach or a park; I don’t always wait for...
FOOD PHOTOGRAPHY IS DELICIOUS WORK
Doing creative stuff for a living is usually pretty fulfilling. Especially when taking pictures of food (and of course, the sampling afterwards). At a recent event catered by Crisp Catering, we helped ourselves to few food samples for the sake of photos. Since we...
WE’RE 13 YEARS OLD – ENTERING OUR “TEEN YEARS."
Break out the Clearasil, Ligon Media just turned 13. Sure, we’ve changed our name a few times (“creative d ADVERTISING” and “David Ligon Advertising & Public Relations”), but we’ve remained essentially the same agency dedicated to providing the kinds of creative...
PORK ‘N CORK IS BACK
Crisp Catering is holding its popular Pork ‘N Cork feast again for this tasty tradition’s third go around. Six pork courses will be featured (including the dessert), each being paired with a wine from Carvalho Family Winery. Pork ‘N Cork III is being held on...
LIGON MEDIA BRINGS THE STUDIO TO YOU
Sometimes you can’t make it to a studio to shoot your video, that’s okay, we’ll bring the studio to you. Recently we shot a video for Sacramento Area Commerce & Trade Organization (SACTO) and found space in an adjoining office to setup a black backdrop, some...
ONE CAMERA? ONE TAKE? SHOOT TWICE OR MORE.
Amateur videographers (and some professionals too) make the mistake of only shooting once when they have only one camera for a video shoot. I especially notice this in cooking demonstration videos. Here’s a secret, shoot more than once. Shoot the entire scene in long...